Gucci Brand Makes Big Announcement 

Just 22hours ago luxury fashion brand Gucci announced via Instagram that the brand will ditch the use of fur starting with their upcoming 2018 Collection. Although this is a great step in the ethical and compassionate welfare of animals I can also hope Gucci will also make the conscious decision to ban the use of leather and/or consider the use of faux leather as an alternative in their fashion line. With Gucci’s efforts to make a stance maybe other big luxury brands can follow lead in making similar if not, more superior decisions to bring forth ethical fashion .